Who We Are

Real Media Fusion is a boutique collective of media professionals dedicated to providing strategically sound and data driven media solutions.

We are media strategists; researchers; and subject matter experts in traditional, digital, and emerging media channels, whose purpose is to forge and improve the important connection between organizations and consumers, patients, HCP’s and businesses.

What They Are Saying About Real Media Fusion...

  • There are a number of reasons we work with Real Media Fusion– they’re nimble and have an ability to come in and out of a projects as necessary, they think outside the box and most importantly they think like marketers not just media experts. We value Real Media Fusion tremendously

    — Brand and Creative Agency Partner —
  • Real Media Fusion brings the extensive experience and track record of its founder along with the best independent analysts to execute flawless media campaigns. They have the bandwidth to create cutting edge, media savvy plans together with a fearless attitude- innovation and activation that will deliver results.

    — 24-year senior media account executive with a cable provider —
  • Real Media Fusion understands measured media, how to track it and what it can reveal; they have a deep understanding of how The Affordable Health Care Act will affect Marketers relative to obtaining and managing huge amounts of data. RMF’s pharmaceutical knowledge will be very helpful in guiding hospital Marketers into sub-segmenting from disease type to disease stage; within the next two years Hospital Marketers’ focus will change completely from filling beds to keeping people healthy and out of hospitals – all this change makes for a great opportunity for a group like RMF. They understand segmentation, tracking and dealing with large amounts of data. I have not run into other agencies who get these things as well as they do.

    — Healthcare Marketing Consultant —
  • As an agency with a range of clients from smaller more regional businesses to national and international accounts, finding the right media partner for each client can be a challenge. Real Media Fusion is the right partner to fit our always-changing needs. Sue’s team is flexible and nimble in working with the different types of businesses and industries that we serve, while also having the experience and relationships that one would expect of a large media agency. Their strategic approach and collaboration with our team has led to some big wins for us, and we are thrilled with progress so far.

    — Acct Supervisor, Creative Partner Agency —



Sue has guided creative and strategic media planning and activation for local, regional, national and global agencies for over 25 years.

Prior to starting Real Media Fusion in 2014, Sue led the media team at Razorfish Healthware, where she was VP, Group Director. Prior to joining RHW, Sue worked at Harmelin Media for 15+ years and before that, at several full service ad agencies such as LOIS/EJL and Cramer-Krasselt in Chicago, FCB/Leber Katz Partners NY and FCB Philadelphia.

Sue is a graduate of Southern Illinois University at Carbondale where she earned a B.S. in Journalism, Specialization in Advertising.

We have experience in many categories including:

Health & Wellness:

  • Atrium Health & Senior Living
  • Biogen Idec
  • Capital Health System
  • C.H.O.P. Foundation
  • Express Scripts
  • Galderma
  • Jenny Craig El Paso, TX
  • Main Line Health
  • Medtronic
  • Novo Nordisk
  • Nutri/System
  • Osco/Sav On Drug Stores


  • Bimbo Bakeries USA
  • Chupa Chups USA
  • Corazona’s Heart Bars
  • Goldenberg’s Peanut Chews
  • Luigi’s Real Italian Ice
  • Nabisco/Planters Life Savers
  • SuperPretzel


  • Beneficial Bank
  • Glenmede
  • GenSpring
  • LaSalle National Bank
  • Philadelphia Federal Credit Union
  • SEI Wealth Network
  • Sovereign Bank
  • Sun National Bank

Home Improvement:

  • EP Henry Pavers
  • inLighten Window Screens
  • Plain & Fancy Custom Cabinetry
  • Rust-Oleum Paints
  • Skil & Bosch Tools


  • k12
  • University of the Sciences in Philadelphia


  • Commonwealth of PA (Penn DOT, Dept of Environmental Protection, Dept of Agriculture)
  • DRPA – “See Something, Say Something” campaign

Performing Arts:

  • Curtis Institute of Music


  • Biogen Idec
  • Cozen O’Connor
  • Maiden Re
  • Novo Nordisk
  • Philadelphia Convention & Visitors Bureau
  • Therm Omega Tech


  • WBBM-TV (Chicago)
  • WTXF-TV (Phila)


  • Chicagoland Chevrolet/GEO Dealer Association


  • AT&T International


  • Jewel Foods
  • Osco/Sav On Drug Stores
  • Peapod Online


  • Philadelphia Soul



Real Media Fusion

445 Twickenham Road
Glenside, PA 19038

(856) 287-2165

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